Would Your Clients or Customers “Vote” For You Again?
I just want to ask a few simple questions. And I’m not here to get you started on some heated debate about the nation’s politics.
I think many of us have had enough of that already.
But as today is Election Day, I want you to imagine yourself as running for re-election.
Re-election for what, you say? Well, for being the provider of choice to your clients or customers – for whatever it is they want or need from you.
Before you were “elected” the first time – you made some promises. Have you kept those promises?
And some time during your “term,” it’s very possible that a crisis or two occurred – that gave you an opportunity either to shine or to be criticized greatly for your actions.
(Granted, the leader of the free world has a lot more people watching, and will, in many instances, do both – that is, be a great shining example to one set of eyes, and a miserable failure to another – your constituents won’t be so varied.)
Did you shine?
If you may not have – did you see these as opportunities to turn negatives into positives, do better, and increase their appreciation for you?
And if you did do a good job – would you actively campaign to ensure “the love is still alive” and get them to re-elect you?
Because no matter how well you may have done – you’ll never be the only one running.
While I hope you’ll take to heart the lesson here for your own business and what your clients and customers experience with you, I also want to take a moment to remind you that your vote matters, and that this country can’t become what you want it to be without you speaking up.
I welcome your comments and questions below as well as your shares if you feel others would benefit from this post.